Omni Running now protected by SSL

Most bloggers do not need to be protected by SSL technology. If you are writing more of a personal journal and sharing your activities and insights, you probably don’t need to worry about getting hacked.

If you run a site like Omni Running, being protected by SSL is a good idea. The main reason is to protect customer data.

Whenever someone places an order for a running medal or display frame, they need to provide their address and contact information. PayPal handles all of the credit card information, so that data is never collected by Omni Running.

An SSL certificate also makes it more likely that readers and customers will find Omni Running. In 2017, Google started listing sites without an SSL certificate as “Not Secure”. With so many choices and an endless search engine results page, my little web site needs all the help it can get to show up and earn a readers trust.

Being protected by SSL also helps people find Omni Running through Google searches because Google gives secure sites a bit of a boost on the search engine results page.

A secure site in the top five results is always better than being buried several pages down without a “Secure Site” logo and HTTPS in the URL.

I don’t anticipate a huge surge in traffic and that Google will bump my site to the top of everyone’s searches, but I hope the modest expense will be worth it.

I’m sure that more than one potential customer decided not to buy a My First 5K medal when they saw that my site was not secure.

If you are running an on-line business, providing reasonable security is the responsible thing to do. You owe it to your customers to take the extra step to protect their data. And you owe it to your business to give it every chance of being successful.

Run well my Friends.

Andy